Web Content Filtering and Phishing (OpenDNS® 2010 Report)

WTop 10 sites blocked from workplaces
Businesses have specific goals in mind when blocking websites. They need to ensure compliance with HR policies, while also increasing worker productivity by preventing what they consider to be employee cyberslacking. This list shows that businesses are concerned with singling out popular sites considered to be of little value in a work setting, especially if they consume a lot of bandwidth. Percentages indicate proportion of business networks using blacklisting feature that reference a given site.

  1. Facebook — 23%
  2. MySpace — 13%
  3. YouTube — 11.9%
  4. Ad.Doubleclick — 5.7%
  5. Twitter — 4.2%
  6. Hotmail — 2.1%
  7. Orkut — 2.1%
  8. Ad.Yieldmanager — 1.8%
  9. Meebo — 1.6%
  10. eBay — 1.6%

Top 10 blacklisted websites
Blacklists are typically used when there is no desire to block an entire category in principle, but there is a focus on preventing traffic to specific websites based on a combination of their popularity and content. This top ten list suggests a concern with the use of bandwidth by streaming sites and with privacy concerns from advertising networks. Percentages indicate the proportion of networks using blacklisting that reference a given site.

  1. Facebook —14.2%
  2. MySpace — 9.9%
  3. YouTube — 8.1%
  4. Doubleclick — 6.4%
  5. Twitter — 2.3%
  6. Ad.yieldmanager — 1.9%
  7. Redtube —1.4%
  8. Limewire — 1.3%
  9. Pornhub —1.2%
  10. Playboy — 1.2%

Top 10 blocked categories
Not surprisingly, the top ten most blocked categories are focused on providing a safer Internet experience for students and children, and a more work-appropriate environment for businesses. Percentages indicate the proportion of networks using category blocking that reference a given category.

  1. Pornography — 85%
  2. Sexuality — 80.1%
  3. Tasteless — 77.3%
  4. Proxy/Anonymizer — 76.2%
  5. Adware — 69%
  6. Nudity — 67.2%
  7. Hate/Discrimination — 58.7%
  8. Lingerie/Bikini — 58.5%
  9. Gambling — 58%
  10. Drugs — 57.3%

Top 10 whitelisted websites
Whitelists are typically used when there is a desire to block entire categories, but access to selected websites is granted on an exception basis. These sites represent the most trusted sites in their category. The fact that many of the same sites that appear on the Top Ten Blacklisted Websites list appear on the list below may indicate the diverse perspectives people have regarding many of these sites. Percentages indicate the proportion of networks using whitelisting that reference a given site.

  1. YouTube — 12.7%
  2. Facebook — 12.6%
  3. Gmail — 9.2%
  4. Google — 9%
  5. Google Translate — 6.3%
  6. LinkedIn — 6%
  7. MySpace — 4.7%
  8. Skype — 4.6%
  9. Deviantart — 4.3%
  10. Yahoo — 3.9%

Top 10 targets of Phishing websites
The most frequently spoofed website in every month of 2010 was PayPal. PayPal was targeted nine times more frequently than the next most frequent target, Facebook. Five of the most targeted brands — Facebook, World of Warcraft, Sulake Corporation, Steam and Tibia — are associated with online and social games. Percentages indicate the proportion of phishing sites verified in 2010 and associated with a given target.

  1. PayPal — 45.9%
  2. Facebook — 5.3%
  3. HSBC Group — 4.1%
  4. World of Warcraft — 3.2%
  5. Internal Revenue Service — 3%
  6. Bradesco — 1.9%
  7. Orkut — 1.7%
  8. Sulake Corporation — 1.5 %
  9. Steam — 1.2%
  10. Tibia — 1%

Top 10 countries hosting of Phishing websites
The vast majority of phishing websites were hosted in the United States — more than 60,000 separate attempts came from websites hosted in the U.S. Percentages indicate the proportion of phishing sites verified in 2010 hosted in a given country.

  1. United States — 53.8%
  2. Germany — 6.3%
  3. Canada — 5.2%
  4. United Kingdom — 4.8%
  5. France — 3.5%
  6. Russia — 2.9%
  7. China — 2.8%
  8. South Korea — 2.8%
  9. Italy — 2.5%
  10. The Netherlands — 2.4%

Source: OpenDNS



   
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